Category: Digital marketing

Role of Creativity in Online Video Marketing

December 29, 2015 by in category Digital marketing

Brands, businesses and startups are quick adopting online video promoting as a valuable tool in their marketing arsenal. Considering that video promoting depends on the ability of messages being shared through social media, blogs, publications, PR and search, how far will sensible creative get you? Could be a killer plan enough to do the trick [...]

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Managing Online Display Campaign

December 21, 2015 by in category Digital marketing

Why Display Advertising It is similar to Search ads, you can buy them on a cost-per-click basis or cost per thousand basis ,both will work you just have to figure out which is best for your business. And you can also use graphics to your ads; by this you can increase the branding value of [...]

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Tips for better E-commerce PCC campaign

December 19, 2015 by in category Digital marketing, ecommerce

Paid search advertising, more commonly called as Pay Per Click, or PPC, is a key component to get immediate leads for growing your business. This additionally represents the “digital handshake” between a business and a buyer who are seeking a product or service using keywords to search out them in Google or alternative search engines. [...]

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Facebook’s video ads bidding option

December 11, 2015 by in category Digital marketing

Advertisers concerned that a three-second video view on Facebook isn’t enough to induce their message across can currently explicitly ask for additional. Facebook in the week extended the choice to bid for 10-second video views on a cost-per-view basis. The corporate had been testing the CPV bidding possibility since June; now it’s available for all [...]

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Hidden secrets of digital marketing

December 10, 2015 by in category Digital marketing

I gone through many startups and brands in digital marketing, PR and social media, and therefore the biggest challenge for any startup is rising higher than the noise and grabbing that initial customer attention, whether you’ve recently launched, are getting ready to launch… How does one go from zero to sixty? How does one use [...]

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Best Social Networks for Content Curation.

December 1, 2015 by in category Digital marketing

The problem with creating content all the time, however, is that it’s improbably time consuming. in addition, even if you had the time, you might not have the inspiration, or ideas, to create content multiple times per day on multiple channels. That’s where content curation will save your life. Becoming a content curator may be [...]

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New features of paid ads

November 26, 2015 by in category Digital marketing

Digital marketers have received a collection of shiny new tools from some of our favourite ad platforms as well as Google, Instagram (yes, Instagram!), Facebook, Twitter, and Bing. Let’s dive into the five most thrilling new paid ad options proclaimed this fall: Google’s client Match This long-awaited practicality was declared by Google on Sunday, September [...]

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Improve visual of your content by k Scientific Strategies

November 25, 2015 by in category Digital marketing

Why isn’t anyone reading or sharing my stuff?” If you’ve ever created content for the online, you’ve probably asked yourself this question at one point or another. Your content’s “findability” is often an enormous part of this equation, but that’s not what I’m going to target today. Another possible contributor to the current problem could [...]

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Choose best Online Advertising Channel for Your Business

November 18, 2015 by in category Digital marketing

Numerous startups and corporations that have not advertised online are trying to search out the one online advertising channel which will maximize their ROI on investment. when selecting a platform, one ought to take into account the individual customer profile, advertising budget and market conditions. Here are 5 scenarios combined with five online advertising channels [...]

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Most Common Mistakes You Have To Avoid in Google Adwords

October 12, 2015 by in category Digital marketing tagged as

Online marketers understand that using Google AdWords is a wonderful way to drive traffic to their websites. Since it will be costly if not handled properly, the trick is to manage campaigns to induce the very best return on investment. A poorly managed campaign will price more than it brings in, however a well managed [...]

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